About Us
About
SingleAnalytics was born from a frustration every growth team knows: toggling between GA4, Mixpanel, and spreadsheets to answer one simple question. We built the platform we wished existed.
Why we started: the analytics stack is broken
We were growth leaders at fast-moving SaaS companies. Every week, we spent hours reconciling data from GA4 (traffic), Mixpanel (product), and Stripe (revenue). The numbers never matched, and decisions were delayed by days. We started SingleAnalytics to fix that.
- Data silos: traffic, product, and revenue in 3 different tools
- Conflicting KPIs: every tool defines "user" differently
- Slow decision cycles: days to build a cross-tool report
- High costs: enterprise analytics stacks are expensive to maintain
What we believe: analytics should empower, not gatekeep
Analytics should not require a data team to be useful. Every team member (marketing, product, engineering, finance) should be able to answer their own questions without filing a Jira ticket and waiting a sprint.
- Self-serve reporting for every role, not just analysts
- Accessible insights through intuitive dashboards
- Team alignment on metrics that matter
- Privacy as a feature, not a compliance checkbox
How we build: fast, measured, customer-driven
We ship weekly, measure adoption of every feature we release, and make roadmap decisions based on customer feedback and usage data. Our product is built by the same principles we teach our customers.
- Customer feedback shapes every sprint
- Weekly releases with transparent changelogs
- Dogfooding: we use SingleAnalytics to build SingleAnalytics
- Quality engineering with automated testing and monitoring
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